Let’s optimize your social media marketing together
❌ Gone is the 08/15 social media feed that scares off your customers and damages your image.
❌ No time wasted on posts that no one sees and that get no interactions
❌ Stop running campaigns that don’t contribute to your overall goals and that are just wasting money.
✅ Uniform design of your feed that fits your brand and contains relevant information for your target group
✅ Posts that are interesting for your target audience and a social media strategy that increases the visibility of your posts
✅ Efficient campaigns that are aligned with your business goals
What is social media marketing?
Social media marketing is the key to connecting with your target audience and building a strong brand. Through targeted campaigns and organic posts on platforms like Facebook, Instagram, TikTok, and LinkedIn, you’ll reach potential customers, drive interactions, and increase awareness – paying dividends to your overall business goals in the long run.
Why should I optimize my social media presence?
Social media should not only look nice, but also…
✅ increase your reach: Effective social media marketing increases your presence and helps you reach a wider audience, both organically and through paid campaigns.
✅ strengthen customer loyalty: An appealing social media presence strengthens the relationship with your customers, promotes interaction and increases loyalty.
✅ shape the brand image: Professional social media marketing shapes and solidifies your brand image by authentically communicating your values and personality.
✅ reach your target audience: Targeted campaigns allow you to reach exactly those people who are interested in your products or services.
✅ Deliver fast results: Paid social media campaigns can effectively support short-term goals and deliver quick results.
✅ continuously improve: Social media analytics tools allow you to measure the success of your strategy and continuously optimize it to achieve even better results.
Social media marketing challenges
Are you tired of…
… not having enough time for social media marketing and only managing it on the side?
… constantly wondering which channels are the most important for your business?
… having a lack of structure and long-term goals in your social media strategy?
… creating boring posts that don’t appeal to your target audience and barely generate any interactions?
… wasting valuable budget on social media campaigns without any measurable success?
… losing track of the ever-changing social media trends and features?
We at foxperience love exactly these challenges and have an answer to all these questions. We’ll gladly take over your social media marketing so that you can focus on your core business. Do you only need a helping hand? We support you and your employees with the implementation or are available for consultation.
Frequently asked questions:
Does it make sense for my business to put time and resources into social media marketing?
Yes, social media marketing is useful for almost any business, as it increases your visibility, builds loyalty among your customers, and attracts new customers. It is important to develop a suitable strategy for your company in order to use resources efficiently. Depending on your resources, you can also start with 2-4 social media posts per month – it’s all about quality and regularity.
Do I need expensive software for my social media marketing?
No, there are many free and inexpensive tools you can use to create engaging graphics and images for your social media channels. In addition, we at foxperience can take care of the production of design assets for you.
What if I don't have the necessary time and equipment for professional image and video material?
That’s no problem, even a high-quality smartphone camera will do! We will be happy to give you tips on how to present your products and services optimally in front of the camera and create professional content for you. If you don’t necessarily have to present your own products or services (depending on the business field), there is also suitable and free image material on the Internet.
How quickly can I expect results from social media marketing?
Depending on the strategy and objectives, the results may vary. Organic growth usually takes some time, while paid campaigns can achieve initial success even within a few weeks, depending on the objectives and optimization. A long-term and consistent approach is crucial for sustainable success.
Which social media platforms should I use for my business and why?
The choice of platforms depends on your business, your goals, and your target audience. Facebook, Instagram, LinkedIn and TikTok are the most common platforms. We can help you identify the right channels for your business and develop a customized strategy.
How do I find my target group on social media and how do I best address them?
To find your target audience on social media, first analyze your existing customers and identify their demographic characteristics and interests. Then choose appropriate platforms and create audience-specific content that is authentic and speaks to their needs. At foxperience, we help you effectively reach and engage your target audience.
How often should I post on social media to be successful?
The optimal posting frequency depends on the platform, your audience, and your goals. However, quality comes before quantity. We’ll help you develop a consistent content plan that aligns with your goals and resources.
What can I do if my social media engagement drops or my follower count stagnates?
In such cases, it is advisable to review the existing strategy and adjust it if necessary. Analyze your content, interact with your community, and test new formats to increase engagement. Foxperience can help you define the right steps for optimization and find new content formats.
How do I measure the success of my social media activities and how do I optimize them based on the results?
Measure the success of your social media activities using metrics such as reach, engagement, follower growth, and conversions. We at foxperience use various analysis tools (Google Analytics, Matomo, Meta Insights, etc.) to derive a suitable strategy and actionable measures for your company.
How can I coordinate my social media activities with my existing marketing mix?
To coordinate your social media activities, an overarching marketing plan that takes all channels into account is helpful. At foxperience, we help you ensure consistent messaging and visuals to strengthen your brand presence and create synergies between different marketing activities.
Social media services
Meta (Facebook & IG) Ads
Creating campaigns for different objectives, building target groups, A/B tests, optimisations, etc.
TikTok Ads
Creation and optimisation of campaigns, Spark Ads, advice on trends, building target groups, etc.
LinkedIn Ads
Achieve your B2B goals through targeted campaigns and generate qualified leads.
Other social networks
Together we reach your goals on Twitter, Pinterest and the like and build up your target groups.
Content
Production of creatives (texts, images, videos), editorial plans, trend analyses, etc.
Set up of advertising accounts
Creation of your business manager and advertising accounts for your social media campaigns.
Tracking
Set up all pixels (Meta, TikTok, etc.) and the Meta Conversions API.
Consulting
Do you want to steer the wheel? We advise you on paid and organic social media marketing.
That’s how your new social media presence is getting created
Step 1: Free initial consultation
We start with a no-obligation initial consultation to discuss your needs, your current situation, and your key social media marketing goals.
Step 2: Analysis & development of your strategy
Based on the initial meeting, we analyze your existing social media activities, identify strengths and weaknesses, and develop a customized strategy that aligns with your goals.
Step 3: Content planning
We create a detailed content plan that considers the appropriate platforms, posting frequency, and mix of organic and paid efforts to effectively engage your target audience.
Step 4: Implementation & management
We put the planned strategy into practice, create engaging content, manage the interaction with your target audience and monitor ongoing campaigns.
Step 5: Monitoring & optimization
With the help of analysis tools, we continuously monitor the success of social media activities, make targeted optimizations and adjust the strategy as necessary to achieve the best possible results for your company.
Step 6: Ongoing communication & reporting
We’ll keep you updated on progress and results, and together, we’ll discuss any adjustments or new opportunities to bring your social media marketing forward.
Of course, we are as flexible as necessary in our cooperation to meet your individual needs and requirements. For example, we are happy to provide you with advice only or take over sub-areas (paid campaigns only, organic posts only, development of a new content format, etc.). Just contact us and we’ll talk about your needs.
Contact us now:
Still not sure?
Don’t worry if you are still not sure whether we are the right choice for your business. Let’s talk without any obligation and figure out how you can get started with social media or improve your current social media marketing together. Contact us – we look forward to learning more about your business.